In the past month alone, UK searches for ‘measles outbreak’ have surged by 6133%, following the World Health Organisation (WHO) announcing that the UK has lost its measles elimination status.
With the UK Health Security Agency (UKHSA) reporting that in 2024-25, just 83.7% of five-year-olds in England received both MMR (measles, mumps and rubella) vaccine doses.*
In response, Dr Corné Hurter, at AXA Health insurance has revealed the main symptoms of measles to look out for, along with practical guidance for minimising the spread of the virus.
Eight key measles symptoms all parents should know
Dr Hurter emphasises, “While measles is often identified by its distinctive red rash, other symptoms can appear two to four days before the rash develops.
Therefore, early recognition is crucial to prevent the spread of the highly contagious infection.”
Eight pre-rash symptoms of measles to remember:
- Cold-like symptoms
- Watery, red, swollen eyes
- High temperature
- Small greyish-white spots in the mouth
- Muscle pain
- Loss of appetite
- Fatigue
- Cough
How to spot a measles rash:
- Flat red spots (macules)
- Slightly raised bumps (papules)
- Red, pink or reddish-brown rash
- Starts on the hairline, face, neck and behind the ears
- Spreads downwards to the arms, legs and feet
- Not usually itchy
Dr Hurter comments, “If your child shows any of these symptoms of measles, or has been in contact with someone with measles, contact your GP immediately for a proper diagnosis.”
Doctor warns measles can remain in the air THIS long
Dr Hurter comments, “Measles is a contagious viral infection, transmitted through coughs and sneezes. As an airborne virus, measles can remain in the air for up to two hours after contamination, increasing the risk of exposure to the virus. The measles vaccine is highly effective at preventing measles and protects against this contagious infection.
If you have measles, it usually lasts 10-14 days if you don’t have complications”.
What to do if your child has measles?
- Contact your GP if you think your child has measles, but call first to avoid infecting others
- Make sure they stay at home and avoid going to school or other public places
- Be aware of any worsening symptoms, such as breathing difficulties, or passing less urine than normal or a rash that doesn’t fade when pressed
- Ensure your child stays rested and hydrated
- Keep the room dimly lit
- If symptoms have subsided, they can return to school four days after the rash first appeared.
Dr Hurter advises, “The best way to prevent the spread of measles is to ensure your child’s vaccination record is up to date. Before starting primary school, children should receive two doses of the Measles, Mumps and Rubella (MMR) vaccine.
If your child has not received both doses of the MMR vaccine, speak to your GP about ensuring this is up to date.”
Methodology
*GLIMPSE Google Trends Search Data - correct as of 02/03/2026
*https://news.sky.com/story/uk-loses-measles-elimination-status-warns-who-13499336
*https://www.gov.uk/government/publications/measles-epidemiology-2023/confirmed-cases-of-measles-in-england-by-month-age-region-and-upper-tier-local-authority-2025
*https://www.axahealth.co.uk/staying-healthy/children/red-pin-prick-rash-and-spots/