Why sell health insurance?

Becoming a health insurance broker

Health insurance protects the thing that’s most precious to us all – our health. It offers us peace of mind that we’re protected when we need it most.

For brokers and advisers, private medical insurance (PMI) complements the other products you may be offering your clients, helping you grow your business.

Reasons to sell health insurance

Health matters to every
one of your clients

Every single one of your clients – whether they’re individuals or businesses – will want to know they can get fast access to expert health services - and cover might be cheaper than they think.

Health insurance is a product for all.

Healthcare insurance complements your other areas of expertise

It shows your clients that you understand just how interwoven their personal and financial wellbeing is.

If we fall ill, everything else can suffer. So it’s important to get treated quickly, helping us get on with our lives again.

Selling healthcare cover makes good business sense

Prioritising the health of your clients shows you’re concerned about their personal health as well as their financial health.

With businesses, it helps you maintain business productivity and shows you understand the value of attracting and retaining employees.

Offering healthcare cover helps you stand out from the crowd

Making healthcare cover part of your broader offering can give you a key point of difference.

We pride ourselves on giving the very best support you’ll need to speak to your clients about health insurance, either in combination with your other offerings or standalone.

It’s a product that can keep your SME clients working

Fast access to expert healthcare can help get people back to health and back to work.

Our dedicated SME sales centres will help you tailor plans for your business clients. Whatever your experience, we’ve got you covered.


“Healthcare cover doesn’t need to
be complicated. We can help make
it simple for you and your clients.”


Work with us

We greatly value our relationships with intermediaries and we’d love to work with you. Our dedicated team can provide you with tips to get you started and ongoing support for you and your clients.

AXA Health is one of the most well-established health insurance providers in the UK so you can trust in our products and rely on our experience.

Contact us to find out more or, to get started, please complete a Terms of Business Agreement (TOBA) by clicking the link below.